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菲莫国际在俄罗斯和土耳其等新兴市场销量激增

2012年07月25日 来源:烟草在线据金融时报网站报道编译 作者:
A+ A

  烟草在线据金融时报网站报道编译  当俄罗斯人和土耳其人花钱时,他们也把钱花在卷烟上。今年俄罗斯人和土耳其人消费行为方面的激增使美国烟草集团菲莫国际很受欢迎。

  菲莫国际在上月警告称,若非近期新兴市场汇率的动荡,财务效益将会更大。“不利汇率”拖累了公司的效益,使汇率调整前的营业收入3.4%的上涨转变为2.7%的下降。预计在新兴市场活跃的跨国公司还会发生很多这种情况。

  在公布公司第二季度业绩时,菲莫国际透露,在俄罗斯的卷烟销量增长了8.7%,由百乐门和万宝路等在内的高档品牌的销量领涨了12.5%。在土耳其,卷烟销量增长更多,增长了8.9%。总体来说,东欧、中东和非洲(EEMEA)是销量最高的地区,出货量提高了5.1%,而集团的出货量则降低了1.2%。

  从财务上看,EEMEA地区在截至6月底前的三个月内领先于世界其他地区,这是显而易见的。该地区的净收入增加了6.9%,上涨至11.5亿美元,而世界其他地区的净收入下降了1.8%,跌至81.2亿美元,该地区的营业收入增加了13.5%,上涨至9.48亿美元,而其他地区的营业收入下降了2.7%(税率调整后),跌至36.8亿美元。

  除去消费税后的净收入下降了1.8%,跌至81亿美元,除去现金流转和并购后的净收入增加了2.9%。

  首席执行官路易斯·C·金瑞利(Louis C. Camilleri)在一份声明中称:

  我们遍布各地的足迹、世界一流的品牌组合以及坚挺的价格环境仍然是我们能持续利用世界各地增长机会的基石,同时,使我们能经受住那些经济环境目前仍然疲软的市场的不确定性。

  换句话说,新兴市场对我们是有利的。

Russia & Turkey: Lighting Up

  When Russians and Turks spend, they also spend on cigarettes. This year's surge in Russian and Turkish consumer activity has given a welcome boost to Philip Morris International, the US tobacco group.

  As the company warned last month, the financial benefits would have been even greater had it not been for the recent turmoil in emerging market currencies. "Currency headwinds" held the company back, turning a 3.4 per cent gain in operating income before currency adjustments into a 2.7 per cent decline. Expect more such announcements from multinationals active in emerging markets.

  Reporting its second quarter results, PMI disclosed an 8.7 per cent increase in cigarette sales in Russia, led by a 12.5 per cent rise in premium brands including Parliament and Marlboro. Turkey was up by even more, 8.9 per cent. Overall, eastern Europe, the Middle East and Africa (EEMEA) was the top-performing region, with a 5.1 per cent increase in shipments, compared with a 1.2 per cent decline at group level.

  In financial terms, the EEMEA region’s lead over the rest of the world in the three months to the end of June was just as noticeable. Net revenues rose 6.9 per cent to $1.15bn, compared to a 1.8 per cent decline to $8.12bn, and operating incomes were up 13.5 per cent at $948m, versus a 2.7 per cent decline (after currency adjustments) at $3.68bn.

  Net revenues, excluding excise taxes, were down 1.8 per cent at $8.1bn, or up 2.9 per cent excluding currency and acquisitions.

  CEO Louis C. Camilleri said in a statement:

  Our broad geographic footprint, world-class brand portfolio and a strong pricing environment remain the cornerstone of our continuing ability to capitalize on growth opportunities around the world, whilst enabling us to weather uncertainty in those markets where economic conditions are still currently weak.

  In other words, emerging markets are good for us. Enditem

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